Watch Beth Manos Brickey & Alison Marras: Strengthening your message on social media
Beth Manos Brickey, NTP and Alison Marras, NTC joined us to talk about clarifying your purpose, establishing your voice and strengthening your message on social media.
In this interview, Beth and Alison discuss:
What is your advice for staying true to your values on social media?
(Beth) Tell stories and share personal experiences because nobody can take that from you. Don’t try to speak like others. Be genuine! Ask yourself: “Would I be saying this to a friend?”
(Allison) Be yourself as much as possible. Get your message out there without caring so much about what other people are going to think.
What is your advice to someone who is just starting to create content on social media?
(Alison) Start somewhere! I wanted everything to be perfect at first but you have to realize that you can change your mind as your business evolves. You will look back and see how far your content has come.
(Beth) Remember that you’re never going to reach everyone in one post. Stay true to your experience and be genuine.
(Alison) Always remember, there are a million Italian restaurants in the world but people still open them. The market is not too saturated!
How do you keep up with social media platforms ever changing? And how do you focus on creating quality content?
(Beth) Keep your why at the forefront of your decision-making. The numbers can go up and down but you can’t go wrong if you are focusing on your why.
What is your advice on investing time in social media?
(Alison) Make sure you know where your target audience is and invest most of your time in that channel. Also, find planning tools to automate the process so you can spend less time on it. Have fun!
(Beth) Find balance; don’t try to be a perfectionist. Remember that what you have to share matters, even if only five people see it.
What is Cellular Detoxification, How Does It Work in the Incandescent Sauna and Why Is It Important For Our Health?
In our modern toxic world, environmental exposure to chemical and EMF pollution that damage our cells and our DNA is unavoidable. Our modern lifestyle lacks the ancestral healing environment of daily sunlight, natural food, and rhythm to keep us healthy, and it overexposes us to flickering blue-only LED & fluorescent light, air conditioning, and other uniquely modern phenomena. On top of that, the sheer volume of health technologies and gadgets available in 2018 to help us take corrective action is bewildering.
What will have the most powerful, positive impact on your health, yet is safe and convenient to use at home and doesn’t require too much time investment? Answer: Incandescent Sauna Therapy!
A 20-minute incandescent sauna session is the best bang for your buck in taking care of your body on a daily basis. Incandescent Saunas (also called Near Infrared Saunas, more on this name later) provide a safe and effective way to not only detox but to repair the damage we incur from life in this toxic world.
SCIENCE AND BENEFITS OF PASSIVE HEAT THERAPY IN THE INCANDESCENT SAUNA
Raising cell temperature by 3°F for about 5 minutes in the sauna is called hyperthermic (“heating up”) therapy, which has been shown to reduce all-cause mortality, improve longevity, and regenerate and strengthen the body’s cells and systems.
Cellular and Full Body Detoxification that is Safe, Effective and Enjoyable.
HSPs are little cellular repair-men who are dormant at resting body temperature, but sally forth from the nucleus upon/during cellular heat shock and chaperone immune bodies, repair and refold misfolded proteins, and increase vasodilation, tissue oxygenation, and metabolic activity. Bottom line: cellular detoxification is dramatically improved as a result of HSP production, and HSP production happens during cellular heat shock.
Raising the whole body’s core temp this much activates parasympathetic sweating: the most effective, least energetic means of detoxification available. We can sweat out almost any toxin on Earth!
General Health and Athletic Performance Enhancements that Everyone Needs.
Live longer, happier and healthier! Frequent sauna use has been associated with improved longevity, reduced risk of heart attack in the seminal 20-year Finnish male study by Laukkanen.
But their argument is very misleading, as they conflate passive sweating in the sauna with high-intensity exercise sweating. Their expert Pascal Imbeault says that harmful pollutant levels are so low in sweat that it’s meaningless, but he concludes this based on his findings that a “typical person doing 45 minutes of high-intensity exercise a day could sweat a total of two liters a day—normal background perspiration included—and all that sweat would contain less than one-tenth of a nanogram of these pollutants.”
Numerous studies of passive sweating during sauna use completely debunk the debunkers here, but the Townsend Letter article “Chemical Exposures at the World Trade Center” is an exhaustively referenced slam-dunk argument that using the sauna provides massive, life-saving detoxification. The 9/11 NYC rescue workers were put through over 2 hours of Finnish sauna use per day combined with vitamin, niacin and mineral support. The results? A dramatic reduction in blood toxin levels at the end of the study: between 69-90% reduction in toxic chemicals like toluene and xylene to which the rescue workers were exposed.
So Why is Passive Sweating Physically and Energetically So Different than Active Sweating?
Our autonomic nervous system duality has the answer: the sympathetic and parasympathetic nervous states. During sympathetic dominance, our “fight or flight” systems gear up, shunting blood flow away from the vitals toward the muscles and lungs. All of our body’s cellular energy is prioritized toward survival from the threatening environmental stress. The cells are not geared toward repair, regeneration, and detoxification, so of course, the toxin concentration of sweat excreted during sympathetic dominance won’t have many toxins; the cells are not detoxing!
Conversely, in the parasympathetic state, our “rest and digest” systems kick in. Blood flow is directed to the internal organs and cellular energy, not needed for external stress response systems, is available for repair, rejuvenation, and detoxification, all of which require a lot of energy.
It’s that simple.
SCIENCE AND BENEFITS OF LIGHT THERAPY IN THE INCANDESCENT SAUNA
Our Cells Eat Full Spectrum Incandescent Light!
Photobiomodulation (PBM, low-level light therapy, mitochondrial stimulation, mito-stim, or simply light therapy) literally means light activating biological systems.
PBM has been shown mostly to occur from 400-1400 nm, which includes visible light and the high-frequency part of infrared called near infrared. The even narrower sublet of 600-1000 nm (red light and a portion of near infrared) is known as the ‘mitochondrial stimulation band’ because only these wavelengths of light are absorbed by the cytochrome-c oxidase, a light receptor enzyme in our mitochondria.
When light from within this band of wavelengths is absorbed by the cells of the human body, the cell responds by increasing ATP production (cellular energy), releasing Nitrous Oxide, and forming Reactive Oxygen Species – all of which work to produce a wide array of indirect effects in the cells and tissues called the mitochondrial functions.
How does this affect the Detoxification of the Heat Therapy?
All these light therapy effects support and facilitate cellular detoxification, making it less stressful on the body and more effective. It’s no coincidence that near infrared sauna is considered to be the most tolerable sauna session available, especially for those of physical infirmity, neuropathies, heat sensitivity and EMF sensitivities. High temperature & high EMF-emitting far infrared and steam saunas are just not an option for these folks.
Bonus Fact: Many steam sauna protocols, like the aforementioned Hubbard Protocol, recommend high-dose niacin to activate the body’s nitrous oxide cycle. But, in the incandescent sauna, the PBM activates the nitrous oxide cycle by causing the nitrous oxide to be released from the cell the stimulated cytochrome c. So, we don’t need niacin dosing in the incandescent sauna therapy, because near infrared light is serving the same purpose.
Notice Any Overlap Here?
Many of these light effects are the same as or similar to those of heat therapy. Ancestrally, we enjoyed both under the sun, passively sweating and in parasympathetic nervous state most of the time. And, we were not subject to any man-made EMF stress.
What Does Incandescent Sauna Therapy Look Like?
Incandescence describes when a material emits light naturally upon being heated to high enough temperatures; think of red-hot metal, the campfire, and the sun.
INCANDESCENT LIGHT = FULL SPECTRUM LIGHT
Incandescence is decidedly not monochromatic in terms of the wavelengths of light that it produces. Our incandescent bulbs produce what we call full-spectrum light, in a wavelength emission curve that spans, with our bulb’s red filter from ~550 to over 4000 nanometers. To visualize, think about the example of the sun: the sun’s light gives us every shade of every color of the rainbow.
Incandescent Lamps emit primarily Near-Infrared Wavelengths (700-1500 nm), that’s why they are often referred to as Near Infrared Lamps and Near Infrared Sauna Therapy.
INCANDESCENT RED-FILTERED 250W HEAT LAMPS ARE THE BEST FOR THERAPY!
In Incandescent Sauna Therapy we use four 250W red-filtered incandescent heat lamps with filaments that burn at about 2450K (spectrum below). Higher wattage heat lamps have much higher irradiance levels to ensure therapeutic levels of PBM are delivered to the sauna user, and to achieve a controlled & efficient increase in body temperature. The red glass filters out the small amount of blue light emitted by the 2450K incandescent light source.
Of all man-made light emitting technologies, the incandescent lamp’s spectrum most closely mimics the natural spectrum of sunlight. Our ancestors did passive sweating, photobiomodulation (mitochondrial stimulation) and parasympathetic relaxation naked under the sun’s incandescent light on a daily basis. With incandescent lamps, we can conveniently benefit from this powerful healing in at home in our modern lives.
HOW DOES ONE PRACTICALLY DO INCANDESCENT SAUNA THERAPY?
Sit in a hypoallergenic enclosed space that can hold the air temperature above 100˚F, about 1.5-2 ft away from 4 faraday-shielded, guarded 250W incandescent heat lamps aligned with your torso. Rotate about 90˚ every 5 minutes or so until you achieve at least 5 minutes of strong torso sweating.
You want to promote nervous relaxation, detox, and healing, so avoid any stimulating distractions like games or video watching. Many people like to read. I recommend doing Four Square Breathing as a simple, accessible meditative practice that everyone can enjoy.
Why is Near Infrared Light more Effective for Cellular Detoxification Response than Far Infrared and/or Steam?
NEAR INFRARED PENETRATES DEEP
Water absorbs different wavelengths of light to varying degrees. See below in the Water Absorption Spectrum that near-infrared wavelengths consistently penetrate tissue 2-3 orders of magnitude deeper than far infrared wavelengths (or steam) will ever penetrate.
Incandescent sauna works by heating the body radiantly, from within. Incandescent light begins heating up your organs as soon as you start the session.
Far infrared sauna manufacturers try to claim FIR heats better, but you can’t fool the frugal farmer. We’ve trusted our near-infrared incandescent heat lamps, not far infrared emitters, for over 100 years to raise our livestock and keep them happy and healthy.
Why Does Protection From Man-Made EMF Matter?
We evolved on the earth, surrounded by the natural frequencies of Nature. Our bodies are fundamentally more electromagnetic than biochemical or biological. Electrons move down a voltage gradient along our mitochondrial membranes in our cells. Our blood-brain barrier is a voltage gate. The autonomic nervous system’s electrical signaling keeps our basic survival functions running 24/7.
Just as the modern chemical pollution poisons our air and water, so too does the man-made electrosmog infects every particle of our existence. Dirty electricity, microwave cell-phone signals, wifi, magnetic fields from transformer and power lines, and more.
All these electric, microwave and magnetic field act as nervous system stressors to our bodies and degrade everything, even though they are non-ionizing and non-thermal electromagnetic radiation. A growing body of studies confirm the deleterious, poisonous effects of all this man-made emf on our health:
Irradiance depends on device, often below 10 mW/cm2
Incandescent heat lamps do not flicker
LEDs flicker at 120 times per second
Bluetooth, LED Dirty Electricity Leakage
Yes, Bluetooth is high frequency RF, and LEDs increase already high electric field stress of the FIR emitters
Radiant, most efficient
Conductive surface heating, less efficient
Electric Field Stress on the Body
None, if professionally shielded
High, as in 1000s of V/m
Magnetic Field Stress on the Body
None, if professionally mitigated
Typically 30-50 mG field at the emitter grille
Look and Feel
Light source has 4 250W incandescent heat lamps.
It’s a portable cabana that goes anywhere and fits anywhere.
FIR emitters look like black panels or long skinny ceramic tubes in shallow lamp housings that are built into the walls.
Always the big “cabinet” style.
Most tolerable of all saunas
Less well tolerated by those with sensitivity/weakness.
INCANDESCENT SAUNA VS FAR INFRARED SAUNA
Similar to the Full Spectrum Infrared Sauna above, but without the LEDs.
INCANDESCENT SAUNA VS LOWER-HALF-OF-BODY FAR INFRARED SAUNA
Same as the Far Infrared Sauna above, but the high EMF emitters are closer to your body. These Half Saunas miss half the body and miss the point of sauna: relaxation and healing, not a place to conveniently do more computer work. We all have brain toxins and need healing there too.
INCANDESCENT VS BAG SAUNA THAT YOUR HEAD/ARMS STICK OUT OF
Same as the Far Infrared Sauna technology and EMF-wise, but tend to be even higher on the electric field rating. I’ve seen them measure at 65,000 µV. Again, no benefits for the arms and head.
INCANDESCENT VS OZONE SAUNA
Looks like a white coffin. It’s a steam sauna with ozonated steam. Head sticks out. Not very enjoyable feng shui. Possibly high EMF but can’t confirm as I’ve not measured one myself yet.
Where Does SaunaSpace Fit into All This Incandescent Sauna Therapy?
ON THE VANGUARD OF NATURAL HEALTH
SaunaSpace is on the leading edge of Incandescent Therapy. We pioneered the portable incandescent sauna design as it is known today. Often imitated but never bested, we’ve redefined the consumer home sauna to be incandescent, accessible and beautifully minimalist.
IT STARTS WITH MY HEALING STORY
I had some serious toxin-related issues: insomnia, mind-racing, acne on my torso, a lot of brain fog, lethargy, pessimism…what I understand now was adrenal fatigue.
I didn’t want to take a prescription for Accutane. I sought out a natural solution that would address the root of the problem, which I came to understand was toxicity. I needed a natural way to detoxify. After coming across the works of Dr. Lawrence Wilson and near infrared lamp sauna therapy, I built my own.
This was seven years ago. I had such an incredible, life-changing recovery. My insomnia went away within days of using this near infrared lamp sauna. And then, over six or more months, my skin issues and brain fog slowly resolved. Things that I initially was unaware of with me improved.
I’m now more clear-minded, more focused, more effective, more positive, more patient, less uncertain, less lost and spacey. I wake up in the morning just feeling better.
This near-infrared lamp sauna turns out to be a higher benefit and lower risk than any conventional offering, period. That translates to better value for the health consumer…but, I was astonished to find no quality near infrared lamp sauna product existed. And now, after 7 years of design iteration and field-testing by over 7000 happy customers, I’ve learned to respect that good things take time to become great.
NOTHING COMPARES TO SAUNASPACE
Our safe design elements, from our rigid wireform faraday guards to our exceptionally hypoallergenic material sourcing, brings sauna access to almost anyone regardless of health issue, chemical or EMF sensitivity or physical infirmity. Our patent-pending portable connectors, faraday guards and other totally unique design elements set us apart. SaunaSpace’s Incandescent Light Panels are designed to fully mitigate all internal EMF emission, guaranteeing our products deliver zero EMF stress to the user.
We are a team of almost two dozen artisans and crewmembers, diligently hardworking and improving ourLifetime Warrantied products in our Columbia, Missouri Shop. We stand confidently behind our product with our 100 Day Moneyback Guarantee, andFree Shippingboth ways in the USA and Canada. We find that most keep it!
The SaunaSpace catalog has options for everybody. The Single Light Panel for ultra-portable targeted therapy for any localized body issue. The4 Light Panelto upgrade your old FIR cabinet to Incandescent. Our marquee Full Body Incandescent Pocket Sauna. We even have a Shower Converter Kitto turn your standard shower stall into a beautiful SaunaSpace.
Our latest invention, the Zero EMF Oasis Sauna, is the world’s 1st Faraday Cage Sauna. Our Faraday Sauna guarantees full protection from EXTERNAL EMF. It’s an optional upgrade to our Pocket Sauna that features our one-of-a-kind Zero EMF Grounding and Shielding System that grounds the user in seconds, prevents low-frequency electric fields from entering & attenuates almost all high-frequency RF.
SaunaSpace is the Sun in your home and the Earth under your feet, protected from all this modern EMF mess. Welcome back to 1878.
Join us for a Live Webinarwith one of our Instructors and Admissions Advisors!
During this call, you’ll explore and learn:
How to create a rewarding career in holistic nutrition that will give you the confidence and competence to replace your full-time income (whether you’re new to nutrition or or using it to enhance your current services)
How our unmatched education and instructor support sets our NTP program apart from other nutrition programs
How graduates are successfully using their education and the many career opportunities available to you
If the NTP program is the right fit for you and how to move forward in financing your education
Can you freeze or heat probiotics or does this make them less effective?
QUESTION: FREEZING AND HEATING PROBIOTICS
Can you freeze or heat probiotics or does this make them less effective? I was thinking of making kefir ice cream and also warming up sauerkraut or kimchi.
ANSWERED BY BY MISHABAE MAHONEY, NTP, LMT
Sauerkrauts are best considered a live raw food. Raw sauerkraut can contain a mixture of over 13 different species of gut-friendly bacteria. Heating it would kill the microorganisms that have such a great probiotic effect.
Kefir ice cream, however would work. Lactobacillus bulgaricus and Streptococcus thermophilis as well as other live cultures such as L. acidophilus enter a dormant state during freezing, returning to an active state when they come in contact with body heat after ingestion.
I like the idea of Frozen Kefir treats. Yum!
Mishabae Mahoney, NTP, LMT
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